Europe’s leaders in analytics and digital marketing descended on Berlin in May for the Webtrekk Summit, sharing their insights on The Era of the Hyper-Connected Customer 

 Hosted in the heart of Berlin, the Webtrekk Summit was held in English and featured a diverse lineup of speakers from ProSiebenSat.1, Kuka, FlixBus and more.

Attendees had the chance to engage with presenters and guests shaping the data-driven digital economy as we dissected analytics, marketing, data management and all things digital.

After the conference ended, the party started: We celebrated at the House of Weekend, which has a huge rooftop bar overlooking Berlin.

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Summit Agenda

17 May Conference

TITANIC Chaussee Hotel Berlin

  • Connector.

    Registration

    from 08:30

  • Connector.

    Morning Session

    09:00 – 13:00
    incl. Coffee Break

  • Connector.

    Lunch

    13:00 – 14:15

  • Connector.

    Afternoon Session

    14:15 – 17:30
    incl. Coffee Break

  • Connector.

    Rooftop Party

    from 19:00
    House of Weekend, BERLIN

18 May Workshops

TITANIC Chaussee Hotel Berlin

  • Connector.

    Registration

    from 09:00

  • Connector.

    Workshop 1

    10:00 – 14:00
    From Onsite Data to Marketing Campaigns: Analyze, segment and retarget (in German)

  • Connector.

    Workshop 2

    10:00 – 14:00
    Dashboards – How to make an Impact with Insights

  • Connector.

    Workshop 3

    10:00 – 14:00
    Creating next-generation Personalization with your Data

  • Connector.

    Workshop 4

    10:00 – 14:00
    The Future goes Mobile: Analytics for Apps with Webtrekk

  • Connector.

    Lunch

    12:00 – 12:30

key benefits At A Glance

 

  • Presentations from experts in analytics and digital marketing
  • Fresh ideas and emerging trends for leveraging analytics to transform data into happy customers
  • Best practices for using analytics in mobile, social, TV and more
  • Overview of new and upcoming Webtrekk solution features
  • Meet potential clients, partners and peers from the digital industry
  • Networking opportunities galore — during breaks, during lunch and of course during the after-party

 

Who should attend?



CEOs
...who value data-driven decisions
CMOs
...who want to optimize their spending
Marketers
...who are not afraid of using numbers
Analysts
...who push the boundaries of analytics
Anyone
...who wants to stay on top of digital



I’ve been really impressed with the speakers, with the content, the ability to meet a lot of people and exchange ideas. It’s a great summit.
– Özgür Dogan, Chief Marketing Officer Hepsiburada



Summit 2017 at Titanic Chaussee Berlin

 
#webtrekksummit